Create a legacy Choose sustainable aluminium
START connects you to every stage of the aluminium value chain
START pioneers a new
standard through:
Blockchain
Transparency
Traceability
0
% Renewable Energy
Assurance
Displays environmental reporting.
Maps social impact.
Shows governance oversight.
Prove your sustainability commitment
Robust platform,
rich insights
Empower
customers
Boost investor confidence
Complete order visibility
Access sustainability advisors
Tour the START platform
High-quality, low carbon aluminium
Learn how we are creating a more sustainable future – from breakthrough smelting technology to setting a new transparency standard through START.